Apollo Tyres is poised to become the new jersey sponsor for the Indian cricket team, replacing Dream11. Learn about the deal details, sponsorship amount, and competing bidders like Canva and JK Tyres in this latest update.
Apollo Tyres is going to take over as the Indian cricket team’s new jersey sponsor from Dream11. The brand is worth ₹30,000 crore and is joining the game.
Apollo Tyres, a major tire manufacturer with a net worth of ₹30,000 crore, is about to become the new shirt sponsor for the Indian cricket team. This is a big step forward in Indian sports sponsorship. Dream11 had to discontinue its partnership early because of recent changes in Indian law regarding online gambling. This is a big sponsorship contract.
Background: The End of the Dream11 Sponsorship
The official shirt sponsor for Team India was Dream11, a fantasy sports site. However, the relationship between Dream11 and the Board of Control for Cricket in India (BCCI) came to an end suddenly when new rules were passed that controlled online gaming. This abrupt gap gave new brands a chance to compete for this coveted partnership.
Information about Apollo Tyres’ sponsorship offer and deal
Recent rumors say that Apollo Tyres has offered to pay ₹4.5 crore a match to become the sponsor of the Indian cricket team’s jerseys. This figure is ₹50 lakh more than the ₹4 crore for each match that Dream11 was paying, which shows that Apollo Tyres really wants to connect their brand with the national cricket squad.
This new sponsorship contract would give Apollo Tyres a lot of exposure and a connection with one of the most popular sports teams in the country.
Other People Who Want to Sponsor the Jersey
Apollo Tyres seems to be in the lead, although other well-known companies, like Canva (a design platform) and JK Tyres (another well-known tire maker), have also competed to be the official jersey sponsor. The competition shows how valuable and marketable it is to sponsor the Indian cricket team’s uniform.
What This Sponsorship Means for Indian Cricket and Apollo Tyres
Becoming the shirt sponsor for Team India is a prestigious chance that greatly increases a brand’s visibility among millions of cricket fans across the world. This arrangement is part of Apollo Tyres’ marketing plan to connect the brand with the spirit of Indian cricket enthusiasm and excellence.
This sponsorship will help Indian cricket be financially stable and get support from the sports community, especially after Dream11’s unexpected departure.
The End
The possible hiring of Apollo Tyres as the Indian cricket team’s new shirt sponsor is a big step forward for sports sponsorships in India. The fact that the corporation is willing to spend more than the last transaction demonstrates that it wants to become a well-known name in Indian sports marketing.
Cricket fans and others who work in the industry will be excited to hear the formal announcement and see the new jersey with Apollo Tyres’ branding on it. This will add a lot of excitement to the cricket calendar.
Stay tuned with News Heaven for more credible and timely updates on this developing story and other sports sponsorship news in India.
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